We are often asked strange investment questions around what makes for a good investment. And the truth of the matter is a lot of things do it just depends on your circumstances and what your goals are.
When considering an investment it is important to understand the following:
– Will it increase in value
– Is it liquid
– When do I need to cash out of this
– How big is the market for this investment
– Do I understand everything about the investment
In the case of running an affiliate sales website it depends on how much time you want to invest into it. It can be the easiest thing in the world to start but to stay ahead of an ever changing SEO and digital landscape it can be a nightmare. It is easy to monetize with CPA networks including click bank but staying relevant and ahead of the curve in digital trends can be rough. When considering any investment always do your research. In the case of affiliate sales you should start with blackhatworld.com and warriorforum.com. Two of the most well known SEO and affiliate information sites.
If you decide after reading on those forums that an investment in affiliate sales website is worth the effort than you should go ahead an launch a website. I recommend Justhost.com. It is simple, cheap, and comes with a free domain name.
Once you have the website it is important to keep in mind how you are going to get traffic to your site to make sales. There are three main methods; SEO, PPC, and general traffic buying.
SEO (Search Engine Optimization) is the most important because it allows you an evergreen stream of customers whom are coming to your site from Google. As part of this it is important to create original and high quality content that Google will analyze and deem worthy of sending people whom Google your search terms to your page. At the same time you need to make sure your website is optimized for optimal search engine crawling and readability. It is useful to use WordPress to make sure your content is just this as you start out.
SEO though can take a long time to start driving traffic. In the interim while your SEO is being built it can extremely useful to launch small PPC and PPV (Pay per click/view) buys. The best to drive highly targeted niche traffic is GoogleAds. Also what could be helpful are TwitterAds and Pinterest Ads. But the best for driving bulk traffic is Facebook ads. Facebook Ads are extremely flexible in targeting and can let you optimize spending easily. If you have money and are willing to lose it you should start here. What’s most important is to test. Test and optimize everything about your page and who you target.
Lastly depending on how big you want to go you can launch old fashioned media buying campaigns. Where you drive traffic from other companies to your site. This is a lot less personal and leads to a lot of waste but can help build your site into a brand if that is your end goal.
When considering all of this an affiliate site can be a very successful business and investment but it will take time and lots of start up money. You need to be prepared to lose some money to make some and there is no guarantee you will ever make any money. If that is something you aren’t prepared for then this may now be the best investment for you. If you still want to pursue an affiliate sales website we recommend you do your research and be prepared to test and optimize for the long run.